The Art Marketing Podcast
Art Storefronts
Artists and Photographers have a marketing problem. Let's fix that. Whether you're an emerging artist, a seasoned professional, or an art marketer, this podcast provides the insights you need to sell your art online and off. Join Patrick from Art Storefronts as he explores the latest trends in art marketing; featuring expert interviews, success stories, current events and trends, and deep-dive tactical marketing advice to help you thrive in the art world.
Kategorier: Kunst
Lyt til den sidste episode:
Join us for an inspiring episode of the Art Marketing Podcast as we sit down with artist Bob Gherardi, who shares his incredible journey from struggling illustrator to successful fine artist. Discover how Bob transformed his approach to marketing, embraced local art fairs, and found his niche with crows and ravens, leading to a remarkable $30,000 weekend in sales. Tune in to learn valuable insights on pricing, building connections, and the importance of stepping out of your comfort zone in the art world. Whether you're an emerging artist or a seasoned pro, Bob's story is sure to motivate and encourage you on your own artistic journey!
(00:00) - Introduction and Artist's Journey
(05:30) - Transition to Fine Art and Early Challenges
(10:00) - Rediscovering Art and Joining Art Storefronts
(15:00) - Finding a Niche and Art Fairs
(20:00) - Sales Strategies and Pricing
(25:00) - Online Sales and Marketing Efforts
(30:00) - Reflections on Growth and Future Goals
(35:00) - Black Friday and Holiday Marketing Plans
Bob's Website https://www.gherardi.com/ Bob's Instagram https://www.instagram.com/bobgherardi/
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309 - Artist Bob Gherardi Thu, 14 Nov 2024 - 0h
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308 - Artist Perry Milou Fri, 08 Nov 2024 - 0h
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307 - Artist Kimberly Cammerata Wed, 30 Oct 2024
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306 - Artist Betsy Mae Tue, 15 Oct 2024 - 0h
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305 - Artist Brien Cole Fri, 04 Oct 2024 - 0h
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304 - Photographer Derek Emge Fri, 06 Sep 2024 - 0h
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303 - Artist Kelly Corbett Fri, 23 Aug 2024 - 0h
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302 - Photographer Dan Sundhal Wed, 07 Aug 2024 - 0h
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301 - Artist Betty Franks Fri, 12 Jul 2024 - 0h
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300 - Humble Donkey Studio Mon, 08 Jul 2024 - 0h
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299 - Artist Hava Gurevich Fri, 28 Jun 2024 - 0h
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298 - Summer selling season, the creator economy & importance of story in art sales Fri, 21 Jun 2024 - 0h
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297 - 056: Imagine if you could advertise cheaply and actually get results Thu, 13 Jun 2024 - 0h
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296 - 040: Your New Year's Resolution – Move the Attention Around Wed, 29 Jan 2020 - 0h
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295 - 043: How Many New Customers Did you Acquire Last Year? Wed, 29 Jan 2020 - 0h
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294 - 039: Omni-Channel Marketing (A Key Q4 Strategy) Wed, 27 Nov 2019 - 0h
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293 - 038: Q4 Is Coming and It's Gonna Be Your Biggest Yet (Here's Your Checklist) Tue, 13 Aug 2019 - 0h
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292 - 037: Art Merchandising + Additional Revenue Sources Thu, 06 Jun 2019 - 0h
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291 - 036: Pop-Ups? Yes, Pop-Ups! Thu, 23 May 2019 - 0h
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290 - 035: The Cost of Acquiring Your Customers Wed, 15 May 2019 - 0h
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289 - 034: Learning from Black Friday 2018 Thu, 06 Dec 2018 - 0h
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288 - 033: Using Facebook Ads WITHOUT a Warm Audience Thu, 08 Nov 2018 - 0h
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287 - 031: Adding Facebook Contests to Your Q4 Strategy Tue, 25 Sep 2018 - 0h
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286 - 032: How to Get Your Artwork Noticed Tue, 25 Sep 2018 - 0h
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285 - 030: How to Create LTV Audiences for Facebook/Instagram Ads Thu, 30 Aug 2018 - 0h
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284 - 029: Your 4th Quarter Marketing Audit Thu, 23 Aug 2018 - 0h
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283 - 028: Augmented Reality: The New Standard for Buying Art Thu, 14 Jun 2018 - 0h
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282 - 027: The Art Show Playbook Wed, 25 Apr 2018 - 0h
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281 - 026: You Made a Sale, Congrats, Now the Work Begins Thu, 12 Apr 2018 - 0h
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280 - 025: Creating an Art Marketing Plan for 2018 and Beyond Wed, 04 Apr 2018 - 0h
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279 - 024: Do Artists Still Need Websites? Tue, 27 Mar 2018 - 0h
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278 - 023: How Artist Megh Knappenberger Sold $200,000+ in Her First Year Tue, 20 Feb 2018 - 0h
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277 - 022: Doing Things That Don't Scale Wed, 14 Feb 2018 - 0h
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276 - 021: Mathieu Laca on Running a Print Giveaway Contest with ManyChat Wed, 24 Jan 2018 - 0h
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275 - 020: Facebook Contests with ManyChat and Messenger Tue, 09 Jan 2018 - 0h
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274 - 019: Art Marketing Playbook - Overtime Mon, 04 Dec 2017 - 0h
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273 - 018: Facebook Messenger is the New Email Wed, 22 Nov 2017 - 0h
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272 - 017: The Holiday Art Marketing Playbook Tue, 14 Nov 2017 - 0h
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271 - 016: The New, Shocking Way to Build Your Email List (It's Not) Tue, 07 Nov 2017 - 0h
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270 - 015: Greatest Time Ever to Be an Artist? Wed, 25 Oct 2017 - 0h
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269 - 012: How and When to Direct Message Content Curators on Instagram Mon, 19 Jun 2017 - 0h
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268 - 011: Artists Are Start-Ups + Instagram Direct Messaging Mon, 12 Jun 2017 - 0h
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267 - 010: Top 10 Reasons Artists Need to Be Using Instagram Stories Fri, 02 Jun 2017 - 0h
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266 - 009: Learn What (and How) to Post on Facebook and Instagram Tue, 23 May 2017 - 0h
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265 - 008: AOV and the "Shoot First Ask Questions Later" Technique Thu, 11 May 2017 - 0h
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264 - 007: The Mother's Day Marketing Playbook Wed, 26 Apr 2017 - 0h
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263 - 006: The Facebook Ad + Email Hybrid Sales Technique for Artists Mon, 17 Apr 2017 - 0h
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262 - 005: Building Your Email List Offline with the "Fishbowl Technique" Mon, 27 Mar 2017 - 0h
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261 - 004: Pivoting to Find Your Niche with Artist William K. Stidham Mon, 20 Mar 2017 - 0h
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260 - 003: Not All Traffic Is Created Equal - An Intro to Facebook Traffic Thu, 09 Mar 2017 - 0h